Hashtags are an effective way of promoting casino apps on social media. The Use of Hashtags in Promoting Casino Apps This demonstrates the significant impact that influencers can have on the promotion of casino apps and online gambling. Influencers are individuals with a significant following on social media, which can be paid to promote a product or service to their followers.Īccording to a survey by Rakuten Marketing, 65% of consumers trust the opinions of influencers more than traditional advertising. Influencer marketing has become an increasingly popular way for casinos to promote their apps on social media. The Role of Influencers in Promoting Casino Apps ![]() There are YouTube channels that review different online gambling sites and channels that offer tips and tricks to online casino players. Then there’s YouTube, where there are all sorts of gambling-related content. When it comes to Twitter it’s often used by online casino operators to engage with their customers and promote their services. The same goes for Instagram, where influencers are also promoting gambling-related content to their followers. Many of them are giving away promo codes that their viewers could use to earn bonuses when they sign up. More and more Facebook Gaming streamers are also promoting online gambling sites. So, most definitely, it’s an enormous opportunity for casino operators to reach a vast audience around the world.įacebook alone has a large number of online gambling-related pages and groups. Online users spend an average of 2 hours and 25 minutes a day on these platforms. According to a report by Hootsuite, there are over 4 billion social media users worldwide.
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